O&M Halyard Medical Supplies & Solutions | Business Impact
O&M Halyard Medical Supplies & Solutions | owens-minor.com
Category: Business Impact
Solution: O&M Halyard replaced a fragmented collateral model with a connected global enablement ecosystem. By centralizing marketing and clinical content in Showpad across APAC, EU, LATAM, and the US, the team created a single source of truth that strengthened brand governance, simplified distributor onboarding, and enabled regional teams to share best practices and high-performing assets across markets.
Capabilities used: Content Management · Sales Readiness · Buyer Engagement
Results: Established a single source of truth across four global regions · Reduced content duplication and search time · Strengthened brand consistency and compliance · Accelerated distributor onboarding · Increased global collaboration and knowledge sharing
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